Making the most of the metaverse moment with tech futurist Cathy Hackl

In Brief

  • 5:04 - My advice to any company is, if you’ve already done something public, great for you. Take a step back to really reassess what your strategy is and if you still haven’t done something and you don’t feel compelled to do something public, there are ways to experiment in private as well.
  • 12:10 - I also think there is this moment of a bit of a talent war that’s slowly happening where there’s not enough people that are skilled in, let’s say, how to develop on Unity, how to develop on Unreal, how to do Solidity if you’re on the Web 3 space... where companies are going to have to look and say, who internally has those skills? Or who do we need to hire to come and help us lead in this space and understand these technologies?
  • 14:40 - Eventually, AI is what’s going to run all the systems and optimise things and we’re going to have virtual assistants, all those sorts of things. They’re going to help run the back end of the metaverse. And I see this electricity. I think we’re in this moment where AI is as revolutionary as electricity was in its moment.

"Godmother of the metaverse" Cathy Hackl joins the VISION by Protiviti interview. Cathy is an author, speaker and media personality who has been featured on 60 Minutes and CNBC and in GQ, Vogue, WIRED and The Wall Street Journal. She is also the host of Adweek’s Metaverse Marketing podcast. Big Think named Cathy one of the top 10 most influential women in tech and she’s on Thinkers50 Radar list of management thinkers most likely to shape the future. Here, she discusses the "metaverse moment" with Joe Kornik, Editor-in-Chief of VISION by Protiviti.

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